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Mike Swenson Talks Applebee’s+

In a radio interview on Krista Klaus’ Kansas City business show Power Lunch, Crossroads President Mike Swenson talks about leading...

Read More+ 2 years ago

Applebee’s Picks Crossroads+

Big news! Applebee’s has chosen Crossroads as its PR agency. Here’s the story from PR Week: KANSAS CITY, MO: Restaurant...

Read More+ 2 years ago
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Giving Up Our #FirstWorldProblems to a Bigger Cause+

What if we could give what we consider to be our “problems” to those who would be happy to have...

Read More+ 2 years ago
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Quality with a Cause+

A few days ago, in a matter of hours, Chipotle stock took a tumble to the tune of 6.5 percent....

Read More+ 2 years ago
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Partying in Style with Lee Jeans Bloggers+

It’s been an exciting and busy season for our Lee Jeans blogger program. Simply put, we’ve been partying! Our team targeted influential...

Read More+ 2 years ago

St. Jude Debuts Catchy New Campaign+

One of America’s most respected charities and a personal favorite of mine, St. Jude Children’s Research Hospital, has launched a...

Read More+ 2 years ago

I Saw it on YouTube+

Here in Kansas City, Google is on the top of many minds. The city is excited over the roll out...

Read More+ 2 years ago
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The Broken Shield+

Last night on Monday Night Football, the Green Bay Packers lost to the Seattle Seahawks on a last-second touchdown pass....

Read More+ 2 years ago
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#PRethics Shift into Focus in September+

In a world that sometimes seems to have forgotten the concept of common courtesy, now, more than ever, the public...

Read More+ 2 years ago

Cheers, Crossroads!+

I’ve found when you tell people you work in PR, you tend to get one of two reactions. Either they...

Read More+ 2 years ago
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Event Media Relations Tips and Truths+

Events can be a fickle beast. Out in the field and far removed from the comforts and resources of the...

Read More+ 2 years ago
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Blue Bunny and Crossroads Tackle Tailgate Recipes+

This past weekend marked the official start of football and, by extension, tailgating season. Fans are always looking for new...

Read More+ 2 years ago
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Truth Matters+

Why is it so difficult for people in the public eye to shoot it straight with the rest of us?...

Read More+ 2 years ago