The devastation we have seen from nature in the past few years is mind numbing when you think about it...
Embrace the Gray More Often+
What I’m about to write will sound silly. It slapped me, before I even formalized and packaged it in this...
What Kind of Media Do Millennials Want?+
No shortage of research and theories exists about what Millennials want. Commenters often point to mainstream media and their influences...
Blue Bunny Launches ’100 Years, 100 Wishes’+
This past Monday, April 29, was a day three years in the making. The launch day of a cause program...
March of Dimes PSA Receives Continental Recognition+
Earlier this week I traveled to New York City to accept an award on behalf of Crossroads, Barkley and our...
Look Back to Stay on Track+
Congratulations: You made it through the first quarter of 2013! Who else thinks that went by way too fast? There...
In Remembrance: Google Reader+
In Ancient Egypt, the family of the deceased would hire professional mourners for funerals, paid to wail and sob for...
Are You Excelling at Social Customer Service?+
In today’s social media landscape everyone wants – and assumes they need – a piece of the action. Sure, you...
Remembering A Real Role Model+
A good friend of mine and of many others died recently. Jay Higdon was one of those rare people who...
Aftermath of a Cause Crisis+
More than two months have passed since Lance Armstrong’s headline-grabbing confession to Oprah Winfrey. Will Livestrong, the cancer non-profit he...
How to Seize the Day with Digital Media+
Crossroads partner Sarah Ferguson and I recently attended the IPREX Global Leadership Conference in New York City. IPREX was founded in...
Sports Marketing Moves the Ball Forward+
I recently attended a presentation on the marketing and public relations efforts of Sporting Kansas City and hosted by the...
Breaking Down Male Blogger Stereotypes+
While researching male bloggers for an upcoming client project, I experienced a severe case of deja vu. It seemed like...
Bloggers Make the World Wide Web Go Round+
Public relations isn’t about connecting with just traditional media anymore. A large and influential segment of the media operates solely...
Is Crowdsourcing Right for Your Brand?+
American businesses aiming to please often subscribe to the belief that the customer is always right. Today’s companies have taken...
Cheers to 100 Years for Crossroads Client+
The past year was a special one for Crossroads. We’re thrilled to take part in another exciting year for one...
Driving (small) Change in your Business+
We’ve heard the voice in our heads over and over: I need more hours in a day. My to-do list...
Crossroads, Barkley Volunteers Drumm Up Fun+
It’s not every day you get to escape the office for a play date. Crossroads and Barkley partners recently spent...
